Multicolor Geometric Power-Loomed Tencel® and Cotton Rug, Zade Series

Tencel® decides how this rug behaves: a plant-based cellulosic filament, cool to the touch and reflective in a way wool never is. Zade Series Multicolor Geometric Power-Loomed Rug — Tencel® and cotton, 200 × 300 cm (6'7" × 9'10"), woven on looms in the Oushak region of Türkiye, its geometric field changing color with the light.

The geometry is broken up rather than regimented — blocks and bars in reds, burgundy and a scatter of cooler tones, none of them holding a straight run long enough to become a stripe. Because Tencel® reflects, the same block reads saturated from one end of the room and washed-out from the other, and walking across it sets the whole surface moving. There is no wool in it at all, which is worth knowing if you have been sold on wool as the only serious fiber: this is a different proposition, cooler underfoot and brighter in color than wool will go.

The structure is laid down on a loom and the rug is then sent out into the villages around Oushak, where the women who live there finish each fringe by hand, knot after knot. The loom ties the knots and the finishing is done by hand. The pile is low, which leaves dust little to work down into, and a vacuum lifts it off easily. Professional washing is still the right call for anything deeper than routine cleaning.

• Power-loomed around Oushak in western Türkiye; fringes knotted by hand afterwards.
• Tencel® and cotton — contains no wool.
• 200 × 300 cm (6'7" × 9'10").
• Multicolor geometric blocks that shift in tone as the light changes.
• Low pile, cool and smooth underfoot.
• Vacuums easily; send it out for a full wash.

What is Tencel® and how does it differ from wool in a rug?

Tencel® is a cellulosic fiber made from wood pulp under a Lenzing license. In a rug it produces a smooth, cool, light-reflecting surface with stronger color than wool takes, but it has none of wool's natural spring, so the pile sits lower and flatter.

Is a power-loomed rug knotted by hand?

No. On a power-loomed rug the loom ties the knots, and the finishing and the fringes are done by hand. The house states the difference rather than blurring it.

Put it in a room of gray and oak and nothing else in there will have an opinion.